Research and Insights from Texas Enterprise
Despite Perception, Business PACs Don’t Buy Politicians - Tim Werner and Brian Richter
If elections are for sale, who’s doing the buying? Turns out, corporations aren’t giving the biggest bucks to electoral campaigns.
Rank Matters: Index Position Can Change Stock’s Price - Inessa Liskovich
New research from the McCombs School of Business finds a change in a stock’s relative ranking can cause its price to rise or fall — and sometimes, creates trading opportunities.
Super Bowl Ads Try to Score More Points with Viewers - Wayne Hoyer and Leigh McAlister
Researchers are tracking viewer responses to commercials second-by-second to reveal when they tune in or out. What does it mean future Super Bowl ads?